{"id":23543,"date":"2022-12-07T14:47:33","date_gmt":"2022-12-07T14:47:33","guid":{"rendered":"https:\/\/jewishaction.com\/?p=23543"},"modified":"2022-12-09T17:34:01","modified_gmt":"2022-12-09T17:34:01","slug":"rabbi-shoshan-ghoori","status":"publish","type":"post","link":"https:\/\/jewishaction.com\/cover-story\/rabbi-shoshan-ghoori\/","title":{"rendered":"Rabbi Shoshan Ghoori"},"content":{"rendered":"
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More than the excitement and the breathtaking scenery, Rabbi Ghoori thrives on the joys of connecting South American factory owners to the Jewish market. Courtesy of Rabbi Shoshan Ghoori<\/em><\/p><\/div>\n

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For Rabbi Shoshan Ghoori, director of OU Kosher\u2019s Latin America client relations, a run-of- the-mill plant inspection is an Indiana Jones\u2013style adventure. It is not unusual for him to prepare by applying copious amounts of bug spray and donning heavy rubber boots and a netted face mask\u2014all to protect himself from the snake bites, malaria and dengue fever he might encounter while journeying to plants tucked deep in the Amazon.<\/p>\n

And those trips can include heart- stopping moments. On one recent visit, the rabbi and his driver spent three hours on a journey that included drives under waterfalls and through mudslides at night. \u201cAt times it was very dangerous,\u201d the Brooklyn-born rabbi says. Still, he is enthusiastic about his work.<\/p>\n

More than the excitement and the breathtaking scenery, Rabbi Ghoori thrives on the joys of connecting South American factory owners to the Jewish market. \u201cThese company owners go to international fairs, but they don\u2019t realize the window of opportunity the kosher market offers for selling in the US. Once a product is selling to kosher consumers in supermarkets on the East Coast, supermarkets elsewhere are attracted to it,\u201d says the rabbi.<\/p>\n

Although it\u2019s not part of his job description, Rabbi Ghoori will often take South American factory owners on a tour of Brooklyn\u2019s upscale kosher supermarkets to show them what they are missing. \u201cI\u2019m bringing the jungle to Brooklyn,\u201d he jokes, though the manufacturers tend to be cultured and sophisticated. \u201cWe visit Pomegranate and Breadberry, then I\u2019ll take them to a kosher restaurant for lunch.\u201d He estimates that companies he has helped in this way have increased their sales by as much as 30 percent.<\/p>\n

Rabbi Ghoori also played a crucial role in the OU\u2019s decision to certify quinoa for Passover; he visited the quinoa fields in Bolivia and Peru and discovered that due to their remote locations in the Andes mountains, quinoa is grown separately from other crops.<\/p>\n

Teaming up with local activists, Rabbi Ghoori also helped farmers market directly to consumers at fair prices. Though quinoa was selling for record-high prices on the world market, the rabbi noticed that quinoa farmers were excluded from the bounty by unscrupulous middlemen. \u201cMiddlemen are now offering much better prices to the farmers,\u201d he says.<\/p>\n

\u201cHe\u2019s a unique personality, very warm and friendly and very professional,\u201d says Rabbi Nachum Rabinowitz, a senior rabbinic coordinator (RC) for OU Kosher who has worked closely with Rabbi Ghoori for more than twenty years.<\/p>\n

Well connected in countries throughout South America, Rabbi Ghoori is involved in helping his fellow Jews in any way he can. While he\u2019s reluctant to provide details, he does admit that he was instrumental in arranging for Jacob Ostreicher\u2019s escape from prison in Bolivia. Ostreicher, an Orthodox Jew, was unjustly arrested by Bolivian authorities in 2011.<\/p>\n

Before coming to the OU, Rabbi Ghoori worked in kiruv rechokim<\/em>. Having learned at Jerusalem\u2019s Yeshivas Toras Moshe as well as at Beth Medrash Govoha in Lakewood, New Jersey, Rabbi Ghoori spent seventeen years in Santiago, Chile, building the local chapter of Aish. Working with newcomers to Judaism deepened the rabbi\u2019s own relationship with Yiddishkeit<\/em>. \u201cI myself became a \u2018ba\u2019al teshuvah<\/em>\u2019 by learning about Judaism from that perspective,\u201d he says. During those years, he developed an easy fluency in Spanish, which he attributes to his Yemenite roots\u2014Rabbi Ghoori is half Yemenite and half Ashkenazi. \u201cYemenites have a sensitivity to language,\u201d he points out.<\/p>\n

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It is not unusual for him to prepare by applying copious amounts of bug spray and donning heavy rubber boots and a netted face mask\u2014all to protect himself from the snake bites, malaria and dengue fever he might encounter while journeying to plants tucked deep in the Amazon.<\/strong><\/p><\/blockquote>\n<\/div>\n<\/div>\n<\/div>\n

When one of his Aish congregants, a factory owner, sought his assistance to kosherize a Chilean anchovy factory, Rabbi Ghoori turned to the OU. Rabbi Rabinowitz, Rabbi Moshe Elefant, COO, OU Kosher, and Rabbi Menachem Genack, CEO, OU Kosher, took him under their wing, introducing him to the halachic complexities of twenty- first-century hashgachah<\/em>. It wasn\u2019t long before Rabbi Ghoori joined the OU as a mashgiach<\/em>. When concerns for his children\u2019s schooling brought him back to the US, Rabbi Ghoori continued at the OU. As a rabbinical field representative (RFR), he oversees the work of five rabbis\u2014three in Chile and two in Peru.<\/p>\n

Today, his home base is Woodmere, New York, but the rabbi estimates that he spends half a year in Latin America. He is often based in hotels, but when he\u2019s in Chile, he stays with a married daughter who remained in Santiago. While there, he also checks up on the community where he once served as the rabbi. \u201cIt feels like [one of my] children to me,\u201d he says.<\/p>\n

The trips are busy. Rabbi Ghoori is up at dawn, and right after davening<\/em>, breakfast and an exercise routine, he\u2019s off. \u201cDuring my last trip, I visited twenty-five factories in less than three weeks,\u201d he says. \u201cI have traveled with him. He has a lot of energy,\u201d says one of his colleagues.<\/p>\n

A natural networker, Rabbi Ghoori often engages with new companies while he\u2019s on the road. \u201cIf I see a warehouse or factory, I\u2019ll knock on the door to speak to the export manager,\u201d he says. He estimates that through these spontaneous visits, he\u2019s brought fifty factories under the aegis of the OU. When he\u2019s on the road, he also visits Jewish communities, reaching out to local rabbis to help them with their kiruv <\/em>projects.<\/p>\n

While the fields of kiruv <\/em>and kashrut <\/em>share little in common, Rabbi Ghoori feels that the two parts of his career form a coherent whole with the goal of creating a kiddush Hashem<\/em>.<\/p>\n

 <\/p>\n

Carol Green Ungar is an award-winning writer whose essays have appeared in <\/em>Tablet, the <\/em>Jerusalem Post, <\/em>Ami Magazine, <\/em>Jewish Action and other publications. She teaches memoir writing and is the author of several children\u2019s books.<\/em><\/p>\n

 <\/p>\n

More in this Section:<\/strong><\/p>\n

Rabbi Yisroel Hollander<\/strong> by Carol Green Ungar<\/em><\/a><\/span><\/p>\n

Phyllis Koegel<\/strong> by Carol Green Ungar<\/em><\/a><\/span><\/p>\n

Rabbi Reuven Nathanson<\/strong> by Leah R. Lightman<\/em><\/a><\/span><\/p>\n

Rabbi Moshe Perlmutter<\/strong> by Sara Trappler Spielman<\/em><\/a><\/span><\/p>\n

 <\/p>\n

More Centennial Content:<\/strong><\/p>\n

Even the Stones are Treif: The Kashrut Chaos that Spurred the Founding of of the OU<\/strong> by Dr. Rafael Medoff<\/em><\/a><\/span><\/p>\n

Keeping Kosher, Becoming American: A Brief History of OU Kosher<\/strong> by Dr. Rafael Medoff<\/em><\/a><\/span><\/p>\n

OU Kosher Through the Decades: A Timeline<\/strong><\/a><\/span><\/p>\n

OU Kosher: The Inside Story<\/strong><\/a><\/span><\/p>\n

Legends in the Kosher World<\/strong><\/a><\/span><\/p>\n

Photo Essay: From Our Archives – A Collection of Ads, Past and Present<\/strong><\/a><\/span><\/p>\n

The Future of Food: Trends that are Shaping the Kashrut of Tomorrow<\/strong> by Merri Ukraincik and Barbara Bensoussan<\/em><\/a><\/span><\/p>\n

The Technology Behind OU Kosher<\/strong> by Rachel Schwartzberg<\/em><\/a><\/span><\/p>\n

OU Kosher: Facts and Figures<\/strong><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

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